Materials and Colours

"... the modern problem is no longer to design a structure from the materials, but to design the materials for a structure."

Jacob Bronowski, The Ascent of Man.

In the Industrial Age, architects chose their materials and the color came too.
Naturally, they were naturally available.

In the Information Age, architects design their materials and choose their colors.
The alchemists have returned to the laboratories.
Keeping up with the Jones's is easier than keeping up with all the new materials.
Specific properties for specific properties.
Be less tolerant and expect higher performance.
From inherent to complete choice.
From a black and white choice to fully expressed color.
What color is a house?
How is your house colored?


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